Wednesday, February 20, 2013

Banner Or Textual Ad Placement (affiliate And Paid Placement)

You can also pay to have your banner or ad placed on other Websites. This is a broad category that covers many different possible arrangements. You can pay for placement for a period of time. You can pay only for clicks actually received through your ad on a site. You can pay only for sales or sign-ups that come through a particular site. Affiliate programs encompass the latter of these options. There are services where you can register an affiliate program and people who go to these services can sign up to host your ads. When they sign up, they download your banner or ad to their site. The service independently tracks and verifies the clicks, sales, or sign-ups, that originate from particular affiliate sites and facilitates the payments that are due.
Also included in this category are ezine ads. Ezines are e-mail newsletters that people have opted-in to receive. They are full of interesting content so that people actually read them when they show up in their inboxes. You can pay the ezine publisher to include your ad and a link to your site in an ezine edition. Ideally, your ad will fit into the context of the information in that particular ezine edition.
"Pay-pers"—services which pay people to receive and read e-mail or host software which displays ads on their screen—also fall under this category. You can pay to have your e-mail ad sent to people who have agreed to receive the e-mail for a small fee per e-mail. This is not spam because the people who receive the e-mail have opted to receive it in exchange for a small payment per e-mail received and read. These programs are very effective because the e-mails are actually read and the links clicked.

from George Little's Internet Income Course. Register to SFI for free and get immediate access to the complete 79-part course.

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